#2minutebeachclean video launched

Last weekend thousands of visitors flocked to the beach to enjoy the sunshine – leaving  45 tonnes of litter behind.

Beach litter is an ongoing problem for the city and costs the council thousands of pounds in cleaning costs.

In a bid to encourage beachgoers to pick up their rubbish, the council has joined the #2minutebeachclean.

It’s a simple campaign to provide beachgoers with the opportunity to ‘do their bit’ for the beach they love, encouraging them to spend two minutes picking up litter before beginning their journey home.

A new video explains how the scheme works and why it’s been welcomed by seafront businesses.

To find out more about the #2minutebeachclean go to: https://youtu.be/MO7PJjn7HNU